Marketing Day: Podcasting on the rise, YouTube profiles, Facebook tests new ways to connect & more

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web.

From Marketing Land:

Recent Headlines From MarTech Today, Our Sister Site Dedicated To Marketing Technology:

  • 7 ways to multiply your conversions
    Aug 28, 2018 by Digital Marketing Depot
    Ask marketers what their goals are, and one of the first things they will say is they want to deliver a more personalized experience to their customers. This goal isn’t aimed solely at increasing conversions; it’s also about meeting customers’ growing expectations.
  • Pandora rolls out new Dynamic, Sequential and Short-Form Audio ads
    Aug 28, 2018 by Robin Kurzer
    This is the first time the audio platform has offered anything beyond standard :15 and :30 audio ads.

Online Marketing News From Around The Web:

About The Author

Debra Mastaler is Features Editor at Search Engine Land. She is an internationally recognized authority on link building and is an OMCP Certified Link Building Trainer. Based in Washington DC, Debra is also a columnist for Search Engine Land, has written for or been featured in numerous tech publications and is active on the search marketing conference circuit as a speaker and trainer. Debra serves as a judge for the Landy Awards and is the President of Connect with Debra on Twitter and LinkedIn to stay in touch.

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